How about 30 days: An inventory of hot topics and hot content on the Internet in the past 10 days
In the era of information explosion, 30 days is enough for a topic to go from obscurity to sweeping the entire Internet. This article will sort out the hot topics and hot content in the past 10 days, and use structured data to show the spread paths and influence of these topics.
1. Ranking of hot topics on social media

| Ranking | topic | Number of discussions (10,000) | Main platform | heat index |
|---|---|---|---|---|
| 1 | AI painting copyright dispute | 1250 | Weibo, Zhihu | 98.7 |
| 2 | World Cup fan clashes | 980 | Douyin, Hupu | 95.2 |
| 3 | Rumors about a celebrity having a secret marriage and having a baby | 876 | Weibo, Douban | 91.5 |
| 4 | New energy vehicle battery life shrinks in winter | 754 | Autohome, Station B | 88.3 |
| 5 | Adjustments to epidemic prevention policies for returning home during the Spring Festival | 698 | WeChat, Toutiao | 85.6 |
2. Classification analysis of hot content
1. Technology field
In the past 10 days, what has attracted the most attention in the technology circle has been the copyright dispute over AI painting tools. With the popularity of tools such as Midjourney, whether AI-generated works are copyrightable has become a hot topic in the legal and art circles. Related topics have received more than 5,000 professional answers on Zhihu, and the number of views on Weibo topics has exceeded 1 billion.
2. Sports events
Although the World Cup in Qatar has ended, conflicts between fans continue to ferment. Several live videos received millions of likes on Douyin, and there were more than 20,000 related discussion posts on the Hupu community. FIFA has been involved in the investigation and the matter may affect the choice of venue for future events.
3. Entertainment gossip
The news that a top celebrity was revealed to have had a child in a hidden marriage has detonated the entertainment industry. Although the studio quickly refuted the rumors, the Douban team has uncovered a chain of suspected evidence, and the related topic stayed on the Weibo hot search list for more than 48 hours, becoming one of the major entertainment events of the year.
4. People’s livelihood hot spots
| Question type | Attention | Main demands |
|---|---|---|
| Spring Festival Return Home Policy | extremely high | Simplifying nucleic acid testing requirements |
| Heating in winter | high | Ensure heating in remote areas |
| price fluctuations | in | Stabilizing Spring Festival Prices |
3. 30-day popularity forecast
Based on current data trends, we make the following predictions about topics that may continue to ferment in the next 30 days:
1. AI ethics discussion
With the widespread application of conversational AI such as ChatGPT, discussions on AI ethics will continue to heat up, and the relevant legislative process is expected to accelerate.
2. Economic recovery during the Spring Festival
During the first Spring Festival after the optimization of epidemic prevention and control policies, industries such as tourism, catering, film and television will usher in retaliatory consumption, and the relevant data is worthy of attention.
3. Education policy adjustments
As the new semester approaches, new "double reduction" supporting measures may be introduced in the compulsory education stage, and the reaction of parent groups will become the focus of public opinion.
4. Summary of hot spot communication rules
| dissemination stage | time span | Typical characteristics |
|---|---|---|
| budding stage | 1-3 days | Niche platform fermentation |
| outbreak period | 4-7 days | Mainstream media gets involved |
| plateau | 8-15 days | Extended in-depth discussion |
| recession period | 16-30 days | New topic replacement |
By analyzing hot topics in the past 10 days, we can clearly see that for a topic to remain popular within 30 days, it needs to have three characteristics: controversial, universal, and scalable. By understanding these communication laws, both content creators and ordinary users can better grasp the pulse of information.
In the next 30 days, we will continue to pay attention to the evolution of these topics and bring you the latest and hottest information interpretation. Remember, in this information age, 30 days is enough to change perceptions, reshape opinions, and even influence decisions. Only by paying attention can you seize the opportunity.
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