What brand of shoes is good? In-depth analysis of popular shoe brands in 2023
As the trend of sports fashion continues to heat up, consumers are paying more and more attention to the combination of quality and trend when choosing footwear brands. This article will combine the hot search data of the entire Internet in the past 10 days to analyze the most popular footwear brands and popular styles from a professional perspective to help you make more informed purchasing decisions.
1. Ranking of the world’s top ten most searched footwear brands

| Ranking | brand | Hot search index | Main categories | Representative shoes | 
|---|---|---|---|---|
| 1 | Nike | 9.8 | sports running shoes | Air Force 1 | 
| 2 | Adidas | 9.5 | leisure sports | Superstar | 
| 3 | New Balance | 8.7 | retro running shoes | 574 series | 
| 4 | Converse | 8.5 | canvas shoes | Chuck Taylor | 
| 5 | Puma | 8.2 | Trendy sports | RS-X | 
| 6 | Vans | 7.9 | skate shoes | Old Skool | 
| 7 | Skechers | 7.6 | Comfortable and casual | Go Walk | 
| 8 | ASICS | 7.3 | professional running shoes | GEL-Kayano | 
| 9 | Dr.Martens | 7.0 | work boots | 1460 | 
| 10 | Onitsuka Tiger | 6.8 | retro trend | Mexico 66 | 
2. Best brand selection in different scenarios
1.Professional sports field: Nike's React midsole technology, Adidas' Boost technology and ASICS' GEL cushioning system are widely praised among professional athletes.
2.Daily commuting needs: New Balance's 990 series has become the first choice for business people with its reputation as "presidential running shoes"; Allbirds' environmentally friendly wool shoes have become the new favorite of Silicon Valley elites.
3.fashion matching scene: Balenciaga’s Triple S dad shoes continue to lead the high-end trend, while Golden Goose’s dirty shoes have become a regular in celebrity street photos.
| Usage scenarios | Recommended brands | price range | Core advantages | 
|---|---|---|---|
| marathon training | Nike/ASICS | 800-1500 yuan | Professional cushioning support | 
| gym training | Reebok/Under Armor | 500-1000 yuan | Stable grip | 
| city walk | Timberland/Dr.Martens | 1000-2000 yuan | Durable and waterproof | 
| summer sandals | Birkenstock/Teva | 400-800 yuan | Comfortable and breathable | 
3. Market performance of popular sneakers in 2023
According to the latest sneaker trading platform data, these shoes have recently shown explosive growth:
| Shoe name | Offer price | secondary market price | premium rate | Topic popularity | 
|---|---|---|---|---|
| Nike Dunk Low Retro | 799 yuan | 1800 yuan | 125% | ★★★★★ | 
| Adidas Samba OG | 899 yuan | 1500 yuan | 67% | ★★★★☆ | 
| New Balance 550 | 899 yuan | 1300 yuan | 45% | ★★★☆☆ | 
| Salomon XT-6 | 1299 yuan | 2500 yuan | 92% | ★★★★☆ | 
4. Purchasing suggestions and pitfall avoidance guides
1.Authentic identification: The counterfeit rate of popular shoes reaches 38%. It is recommended to purchase through official channels and pay attention to check the shoe box label, midsole wiring and anti-counterfeiting code.
2.Size selection: Different brands have obvious differences in size standards. For example, Nike is narrower and New Balance is wider. It is recommended to try them on before purchasing.
3.Cleaning and maintenance: Suede materials require special cleaners, white soles can use oxidants to delay yellowing, and leather shoes should use care oil regularly.
4.Technology options: If you are looking for cushioning, you can choose Nike Air Zoom. If you need rebound, we recommend Adidas Boost. If you value support, you should consider ASICS’ Dynamic DuoMax system.
Conclusion: Choosing shoes depends not only on brand awareness, but also on your own needs and usage scenarios. Whether you are a sports enthusiast who pursues professional performance or a fashionista who pays attention to fashion expression, you can find the most suitable choice for you in the rich footwear market. It is recommended that consumers do more research before purchasing and consult professionals when necessary to ensure that they buy ideal shoes that are both comfortable and of high quality.
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